Production Method, Process and Marketing Efficiency of Apple Farming- of Himachal Pradesh

Abstract

Our research paper “Production Method, Process and Marketing Efficiency of Apple Farming- of Himachal Pradesh” is a Cultivation is the pillar of the Indian agrarian economy. Green creation adds to 34 percent of our agrarian GDP from 15% of absolute farming region; and 11 percent of all out horticultural fare income during the year 2017-18. The current review makes an endeavor to inspect the creation and showcasing productivity of apple cultivating. The review was led in Shimla and Kullu areas of Himachal Pradesh. The essential information was gathered from 200 apple cultivators of Kullu and Shimla region. The creation proficiency of apple was dissected by utilizing stochastic boondocks creation work. The review uncovered that the information sources, viz., thickness of plants per hectare, composts, natural excrement and work were the four critical factors emphatically affecting apple yield. Among the five promoting diverts winning in the review region, channel II (Grower – Retailer – Consumer) was the most productive channel as shown by the adjusted advertising effectiveness. The significant creation imperative looked by apple producers was insufficient water system and money issues while the significant showcasing requirement looked by them were absence of storage space and mis behaviors in market.